Everyone loves getting cashback, earning coupons and redeeming compiled points for gifts. Through the utilization of innovative loyalty and rewards programs, it has been shown that businesses can provide deals and steals all while building relationships with customers that will ensure loyalty.
COVID-19 has turned everyone’s lives upside down. America has lost over 20 million jobs, and the unemployment rate is at an all time high of 14.7%, a level not seen since the Great Depression. People are losing jobs and businesses are taking a toll, and we need to find a way to get these businesses back on their feet.
Relating to Generation Z can be harder than relating to aliens. If words like “boujee,” “finesse” or “cap” sound like gibberish, you probably are having a hard time understanding this unique generation. Keep reading to find out who Gen Z is and ways to better market to this audience.
When you choose to share an ad with friends, it is most likely because that advertisement made you feel some emotion, not due to how informative it was. Studies have shown that the majority of the time, it is our emotions that influence us to make decisions and buy products. If you are wanting your ads to be discussed as much as the latest Superbowl tear-jerker, you must first understand the importance of using emotion in advertising.