Impulse Buying - The Wrong Way to Advertise

We hear it all too often...

A business owner knows that his business needs to do more advertising. He puts it off and puts it off. Then one day a salesman comes in with a great deal advertising in some obscure place. It needs to be done, here is an opportunity...Impulse buy!

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All Websites Are Not Created Equally

Responsive Design Websites

The client base in Auburn and the surrounding areas have a higher than normal proficiency in electronic communication. What does this mean to a business owner? Your potential clients will likely seek information about your business using online tools, and being online is even more important in our area than it might be in other markets.

The first step in being found online is to have a good website. But what makes a good website?

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The Significance of Advertising and Advertising Agencies

Advertising Agencies

It is important for businesses to be aware of the benefits that advertising has in their overall success. Advertising creates a personal and efficient method of reaching a particular audience. It also allows a business to establish and maintain a unique personality, as well as strengthen their reputation which encourages customers to support the business. Customer loyalty is also a major factor in maintaining the success of a business.

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Facebook Pages: A 7-Year Free Trial.

Facebook Pages

Since November 2007, millions of businesses, from corporations such as McDonald's to locally owned mom-and-pop shops, have all enjoyed the invention of Facebook Pages. Social media in general, but specifically the Facebook Page, has been extremely valuable not only because of its targeting and tracking capabilities but also because it has eliminated the expense of one of the key ingredients of advertising: media costs. Traditionally, components of advertising look a lot like this:

Labor Costs + Media Costs = Total Advertising Expenses

Looking at it purely mathematically, it's mind blowing that businesses have been able to get articles, images, videos, and more in front of consumers in a location that people view daily!

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What is Auburn Advertising?

Auburn Advertising is a public service of Inner Spark Creative, a full service advertising agency and marketing partner located in Auburn, Alabama. This site is intended to share information about advertising and marketing related topics that are useful to businesses in the Auburn/Opelika market of East Alabama

Inner Spark Creative is available to assist you with all of your advertising needs. Please contact us for a consultation.


This site provided as a community service of Inner Spark Creative

Who is Inner Spark Creative?

We are a marketing and advertising agency that believes a good partnership and a strategic vision can help everyone have success in their business.

We build relationships with businesses so that we can help them build relationships with their customers.

Our strengths are our creative talent, our strategic thinking, and our technical expertise.


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