Relating to Generation Z can be harder than relating to aliens. If words like “boujee,” “finesse” or “cap” sound like gibberish, you probably are having a hard time understanding this unique generation. Keep reading to find out who Gen Z is and ways to better market to this audience.
When you choose to share an ad with friends, it is most likely because that advertisement made you feel some emotion, not due to how informative it was. Studies have shown that the majority of the time, it is our emotions that influence us to make decisions and buy products. If you are wanting your ads to be discussed as much as the latest Superbowl tear-jerker, you must first understand the importance of using emotion in advertising.
Are you a brand looking to grow on social media? If you are, there are some common mistakes you should know to avoid to keep your brand growing. In order to make your company stand out, you should stay original and make your posts innovative.
Social media can be tricky to maneuver to find the right audience at first, but once you establish your brand you will be able to grow quickly. Marketing on social media can really boost your brand and generate more exposure.
Keep reading this post to learn what mistakes you need to avoid:
Almost every business has experienced the panic of opening up their Facebook or Yelp page and realizing they have been left their first bad review. It is important to realize that businesses are run by people, and all people make a mistake every once in a while. Your company is not alone, and you should not feel discouraged in this situation. A bad review does not mean you own a bad business.